Imagine you're in Boise, ID, looking for a coffee shop near your location. You simply type “coffee shops near me” into Google Maps. What you might not realize is that the businesses that appear at the top are there due to specific algorithms. This is where leveraging local map listing services ensures your business ranks high in these search results, so potential customers can easily find and choose you.

Having a well-executed Google Maps strategy is crucial in today’s market, and without it, you could be missing out on significant business. Let us help you make sure you’re right at the top when customers search for services like yours.

HOW LOCAL MAP LISTING SERVICES WORK

When someone needs a locksmith, their first stop is usually a Google search. The results will show a list of local locksmiths, and with Google Map Services (now referred to as Google Business Profiles - GBP), your business can be right at the top of that list. This builds visibility and puts your business in a prime position on the search page.  Searches for "open now near me" have grown globally by over 400% year over year, and a 2022 survey shows that 98% of consumers searched online for local businesses, with 88% using Google to evaluate them.

Complete and accurate local listings also build trust and credibility. According to Google, businesses with thorough information on their Google Business Profile (GBP) are twice as likely to be seen as reputable. Local listings also encourage customer interaction through reviews, which help businesses engage with customers. Positive reviews, trusted by 46% of consumers as much as personal recommendations, can make your business stand out in a crowded market.